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    Sony XBR75X950G 75" BRAVIA 4K Ultra HD HDR Smart TV

    • 75"
    • 85"
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    Overview
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    Reviews (9)
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    Sony X950G Series TV showing a red flower picture

    Sony's X950G Series Smart TV makes entertainment experience unprecedentedly real with lifelike pictures and sound. In addition to 4K UHD resolution and versatile HDR support, it also packs an array of cutting-edge technologies for image enhancement, delivering the best possible picture quality in any scenario. With built-in Android TV and Google Assistant, to access your favorite shows and movies has never been so easy.



    See how beautifully detailed 4K pictures with vibrant shades of color come together with our latest Sound-from-Picture Reality for enthralling 4K.

    Sony X950G Series TV showing a blue sea picture

    Pictures and sound in perfect harmony

    Be in the moment with true-to-life pictures and acoustics to match. Beautifully detailed images combine with our Sound-from-Picture Reality for a captivating audio-visual performance.

    a visual comparison between Sony TV and other TV

    Ultimate realism

    With unmatched processing power, the Picture Processor X1 Ultimate detects hundreds of different objects on-screen and intelligently enhances brightness, detail and color so everything you watch is clear, bright and incredibly realistic.

    a comparison between Full Array LED TV and conventional TV

    Full-Array LED

    Full-Array LED TVs are lit by more LEDs positioned directly behind the screen, compared with conventional Edge LED TVs. This, combined with Sony's precise local dimming technology, means the TV can independently dim or brighten individual zones of LEDs for more accurate contrast and a cinematic experience.

    Sony X950G Series TV showing a black man playing cello

    Sound-from-Picture Reality

    Our Acoustic Multi-Audio system adds two sound-positioning tweeters in the rear of the TV to the bass reflex speakers for Sound-from-Picture Reality. With action and sound precisely aligned, your viewing becomes so much more immersive.

    diagram of X-Wide Angle technology

    Vibrant shades of color from any viewing angle

    See vivid real world colors, even from the sides, on this wide angle TV. Our X-Wide Angle technology¹ allows the faithful shades and hues of the TRILUMINOS display to be enjoyed from any angle.

    diagram of X-Motion Clarity technology

    Every movement, beautifully clear

    Our X-Motion Clarity technology keeps fast action smooth and clear. Moving images are precisely controlled to minimize blur. Even during high speed scenes, pictures stay true with no loss in brightness.

    diagram of X-tended Dynamic Range PRO

    Detail revealed through exceptional contrast

    Enjoy beautiful night shots, full of dazzling lights and deeper blacks. With up to six times² the contrast of conventional LED TVs, this 4K Ultra HD TV with X-tended Dynamic Range PRO ensures dark scenes are darker and bright scenes brighter.

    a Netflix logo in shows background

    Enjoy studio quality with Netflix Calibrated Mode

    This mode was specially developed to enjoy Netflix originals and reproduce the same picture quality on a TV as on a studio evaluation master. With Netflix Calibrated Mode, the creator's vision and intent is faithfully preserved.

    A TV showing Netflix shows

    Our Android TVs are recommended by Netflix

    Netflix have created an easy way for you to identify TVs with better performance, easier app access and new features that make for a better smart TV. Netflix-recommended TVs help you enjoy popular shows and movies with a dedicated button and voice control.

    A TV showing Netflix shows and a remote with dedicated Netflix button

    Get started with just one button³

    Sony TVs have a dedicated Netflix button, so you can start streaming with just one click.

    a screenshot of Netflix website

    Try one month free

    Watch TV shows, movies, and Netflix originals all on your Sony TV. Enjoy great shows with no commercials, no hidden fees, and no contracts. Start your free trial today; you can cancel any time.4

    Embrace the thrills of the theater

    See all your favorite movies in a completely new way with more drama and realism on a 4K Ultra HD TV that's designed to deliver an authentic theater experience at home.

    IMAX Enhanced logo

    This Sony best 4K HDR TV is an IMAX Enhanced product, ready to meet high-quality color, contrast, clarity and sound. Take comfort in knowing you'll be enjoying a fully immersive at-home entertainment experience on this TV that takes full advantage of IMAX Enhanced content.5

    Dolby Vision and Atmos logo

    Enjoy cinematic thrills at home. Dolby Vision brings scenes vividly to life for authentic viewing, while Dolby Atmos6 fills the room with immersive surround sound.

    Life's brilliance, revealed with extra colors

    See vivid, real-world colors all around you. A TRILUMINOS display maps colors from a wider palette, faithfully reproducing every shade and hue in the umbrellas.

    the Sony 4K Smart TV angled to left showing a red flower picture

    Beautiful from any angle

    A clean, minimalist design keeps you focused on what's important—the picture.

    rear view of the TV showing cable management system

    Cables concealed, neat and tidy

    Keep cables neatly hidden in the stand and held in place with the supplied cable holder.

    Android TV opens the door to unlimited entertainment

    With BRAVIA's TV home screen, it's easy to find the content you want to watch. Simply ask the TV for your favorite movie, then sit back and enjoy. Customize the home screen as you like, and expand your experience with easy connection to other devices.

    Google Assistant logo

    Make smart even smarter

    You can ask your Google Assistant to find your favorites. It's truly effortless and offers the ultimate viewing experience. Control your Sony TV and other connected devices using your voice —there's no smarter way to run your life.7,8,9

    a Sony Smart TV with Alexa devices

    New Alexa voice controls on Sony TVs

    With the new Alexa app for Android TV, you can now talk to Alexa through Amazon Echo, and see visual responses on your TV for music and camera feeds. Control essential TV functions such as power up, channels, volume, launch video apps and more, the easy way.10

    a Google Home speaker playing music

    Connect with Google Home

    Connect Google Home for seamless hands-free control of a Sony TV. With Google Home, you can find and cast your favorite videos to your Sony TV, without lifting a finger.

    a remote controlling devices incuding TV, console and soundbars

    Easy control with smart remote

    Connect set top boxes and other devices via HDMI to your TV and control them all using one smart commander. A slimmer, more rounded design with built-in voice control microphone and enhanced button layout makes it really easy to use too.11

    Notes:

    1. The X-Wide Angle feature is available in 75" class (74.5 diag.) and 85" class (84.5" diag.) only. Please check product specifications for details.

    2. This is the perceptible contrast level expanded by X-tended Dynamic Range PRO technology, which is a unique figure calculated for the contrast that users actually feel and experience (XDR Contrast). This figure is based on our conventional TV without local dimming.

    3. Button label varies by region.

    4. Netflix streaming membership required.

    5. IMAX Enhanced content enables the full IMAX Enhanced experience.

    6. Dolby Atmos will be available via a future firmware update.

    7. Use for compatible devices and voice search: Compatible devices require internet connection. Voice Search is available using the included remote control, Android TV Remote Control application with Android 4.0 or higher, or using Sony's TV SideView application available for Android 4.0.3 or higher or iOS 7.0 or higher.

    8. User must connect to a Google account to use, including voice to activate linked apps.

    9. Broadband speed of at least 2.5Mbps recommended for SD services, 10Mbps for HD streaming or 4K downloads, 20Mbps for 4K Ultra HD streaming. Wireless connectivity requires 802.11 home network (802.11n recommended). Network services, content, and the operating system and software of this product may be subject to individual terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Apps must be compatible with TV.

    10. Download and install the Amazon Alexa app from the Google Play Store, then set up via the app to start using Alexa app features.

    11. Connect set top boxes and other devices via HDMI to your TV and control them all using one smart commander. A slimmer, more rounded design with built-in voice control microphone and enhanced button layout makes it really easy to use, too.

    Unlock the Worlds Colors

    Unlock the world of ultimate colors and contrast with the X950G 4K HDR TV from Sony. Incredibly clear 4K HDR picture quality is powered by the Picture Processor X1 Ultimate and content has never been brighter than with Full Array Local Dimming Boosting. X-Motion Clarity technology makes action scenes look like real life.

    Features
    • Full Array Local Dimming Boosting for more exact dynamic contrast
    • Everything is upscaled to get close to 4K HDR with the Picture Processor X1 Ultimate and 4K X-Reality PRO
    • X-tended Dynamic Range PRO 6x contrast range provides a wider range of brightness
    • 4K HDR 1 - HDR10 HLG IMAX Enhanced and Dolby Vision support for incredible detail and clarity
    • On-screen action and motion look better than ever with X-Motion Clarity technology and native 120Hz refresh rate.
    • Enjoy smooth and vibrant colors with TRILUMINOS Display 4K HDR Super Bit Mapping
    • Acoustic Multi-Audio produces an immersive Sound-from-Picture Reality experience
    • Android TV with the Google Assistant built in gives you a genius TV with hands-free voice search
    • Enjoy studio-quality Netflix content with Netflix Calibrated Mode
    • Compatible with Google Home Amazon Alexa and Apple HomeKit for an even smarter home
    Enhanced Brightness Incredible Contrast with Full Array Local Dimming Boosting

    Sonys Full-Array Local Dimming and Boosting technology dynamically changes the light levels in sections of the screen depending on the content resulting in a dramatic increase in contrast and brightness. Add in X-tended Dynamic Range PRO 6x which gives the screen 6 times the contrast range of a conventional LED-edge lit TV. By accurately balancing the light output across the screen darker scenes get darker and brighter scenes get brighter.

    Intelligent Processing Ultimate Realism

    Simply put Sony's proprietary 4K HDR Picture Processor X1 Ultimate is their best processor ever. Object-based rendering happens in real time at lightning speed to remaster and upscale everything you see to near-4K HDR quality. Everything on the screen is identified analyzed and optimized individually to adjust the overall contrast sharpness and color for a picture that looks nearly identical to the real thing.

    Experience a More Natural Picture with 4K X-Reality PRO Object-Based Super Resolution

    Every object accurately displayed. With Object-Based Super Resolution in combination with 4K X-Reality PRO youll see life-like detail textures and clarity in everything you watch.

    Leveraging intelligent dual database processing pictures look cleaner with less on-screen noise. Every single pixel is enhanced beautifully by Sonys best 4K HDR Picture Processor X1 Ultimate.

    See the Big Picture with 4K HDR IMAX Enhanced and Dolby Vision

    High Dynamic Range (HDR) picture is the way TV was always meant to be watched. 4K Ultra HD resolution and HDR video content combine to bring dazzling detail color and contrast to everything you watch while keeping a far wider range of brightness than other video formats. IMAX Enhanced makes movies feel larger than life. Dolby Vision brings scenes to life with striking highlights deeper darks and vibrant colors. Whichever format you choose Sony TVs deliver picture-perfect reality creating an immersive and engaging cinematic experience.

    On-Screen Action and Motion Look Better Than Ever with X-Motion Clarity Technology

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